Maura McGreevy, who has served as head of communications for Endeavor subsidiaries IMG and 160/90 since 2014, has been promoted to chief communications officer for the global sports and entertainment company.
As CCO, McGreevy will lead Endeavor’s global communications team, overseeing corporate communications—public relations, events and hospitality, internal communications, social and creative—for Endeavor and its subsidiaries.
“Maura will serve as a key strategic partner for all aspects of our business,” said Endeavor President Mark Shapiro. “I saw his unique understanding of the Endeavor Network and his ability to tell thoughtful stories. In his nearly nine years with the company, he has built deep relationships across industries and repeatedly demonstrated clear thinking under pressure.
McGreevy joined IMG shortly before WME acquired IMG in 2014 and played an integral role in the communications strategy for the integration as well as more than 20 subsequent acquisitions and new business launches. In addition to being responsible for leading global IMG and 160over90 business communications, he served as a key member of Endeavor’s communications leadership team.
Prior to joining IMG, McGreevy held senior communications roles at award-winning global creative agency Droga5 and media conglomerate Thomson Reuters.